About
A straight answer about your own numbers
Autopsify exists to give ecommerce brands a straight answer about their own numbers: where profit and growth are being lost, what the evidence is, and what it cannot yet prove. It is a diagnostic, not an agency — the changes are yours to make, in your own store.
What we believe
The gap isn't more data. It's diagnosis.
More data hasn't meant better decisions
Ecommerce brands have more dashboards and metrics than ever. What's missing isn't data — it's a confident answer to "what should we do next?"
Reporting is not diagnosis
A dashboard shows you a figure moved. It does not establish which of several plausible causes the data supports, or what deserves attention first. That is a different job, and it is the only one Autopsify does.
Evidence should drive decisions
The signals in your store should decide what you do next. Autopsify ties every finding to the evidence behind it and marks each figure as observed, calculated, estimated or unknown. No language model writes a figure or a classification in a Blueprint — every number is a deterministic calculation over your own data.
Unknown is not zero
Where a cost, a refund or a tax figure is missing, the figure that depends on it is withheld and the gap is named. A diagnostic that fills gaps with guesses is not a diagnostic.
Operator-led · Three founding brands
Autopsify is early and honest about it. Every Blueprint is checked automatically, then read by a person before it reaches you, and we only claim what the product actually does today.
That person is Raymond Fieldhouse, who founded Autopsify and reviews every diagnostic before it is delivered.
Start with your own numbers
£497 for one diagnostic cycle — the baseline Blueprint, your action window and the Impact Review. A short conversation first, and no charge before we have checked your data can support the analysis.